01/ CASE STUDY
Hoory AI
The future of customer support, reimagined.
INDUSTRY: SaaS / AI
SERVICES DELIVERED: Branding, Logo Design, Website Design, Motion Graphics, 3D Design, Social Media, Email Content
TIMELINE: 8 weeks
02/ THE CHALLENGE
Hoory had a strong product: an AI-powered customer support assistant with big potential. But there was one problem - it had no face, no voice, no story. They needed more than just a logo. They needed a complete identity that stood out in a crowded SaaS market. From branding to SEO, website to social, Hoory needed it all - and needed it fast.
03/ THE SOLUTION
Inspired by the story behind the name itself, we envisioned Hoory as more than a support tool - a fast, precise AI assistant with a personality. We crafted a brand identity rooted in research-backed color theory and smart design choices. After launching a sleek, high-converting website, we expanded into social and email strategy. The turning point? A custom 3D Hoory video that brought the assistant to life - later repurposed into motion graphics and animations for events and campaigns. The brand now had a face, a tone, and a presence that stuck.
04/ THE LOOK
05/ THE RESULT
Strong visual identity boosted Hoory’s visibility and brand recall.
Instant Recognition
SEO-driven content boosted organic search rankings and website visibility.
Increased Traffic
Custom-built UX and CTAs optimized the website for lead capture.
Lead Magnet
Email campaigns saw higher open rates and increased click-throughs.
Email Impact
Social media strategy increased engagement and brand reach by 40%.
Social Spark
Motion graphics showcased Hoory at global expos, attracting new leads.
Event Ready
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05/ THE RESULT
Instant Recognition
Strong visual identity boosted Hoory’s visibility
and brand recall.
Increased Traffic
SEO-driven content boosted organic search rankings and website visibility.
Lead Magnet
Custom-built UX and CTAs optimized the website for lead capture.
Email Impact
Email campaigns saw higher open rates and increased click-throughs.
Social Spark
Social media strategy increased engagement and brand reach by 40%.
Event Ready
Motion graphics showcased Hoory at global expos, attracting new leads.
06/ THE RECAP
Hoory AI wasn’t just given a face - it was brought to life. We reimagined the brand from scratch, building a visual identity that’s as fast and precise as the AI it represents! From the logo that gives Hoory its own pulse to the sleek, conversion-driven website, every element was crafted to disrupt the ordinary. The result? A brand that commands attention, sparks conversations, and turns heads in the world of SaaS. Hoory’s identity is no longer just a tool - it’s a force.
