01/ CASE STUDY
Ucraft
Next isn’t just a step - it’s the whole journey.
INDUSTRY: SaaS /AI, Technology
SERVICES DELIVERED: Rebranding, Logo Design, Website Design, Motion Graphics, 3D Design, Social Media, Email Content
TIMELINE: 24 weeks
02/ THE CHALLENGE
Ucraft is a design-forward website builder trusted by creators, entrepreneurs, and visionaries. But with the arrival of its most ambitious evolution - Ucraft Next - it needed more than a fresh coat of paint. It needed a brand that could match the scale, power, and future-facing mindset of the platform itself.
This wasn’t just about updating visuals. It was about transforming every touchpoint to reflect motion, ambition, and imagination. The brand needed to leave behind its past and step confidently into what’s next - while staying rooted in the creativity that got it here.
So we did what we do best: everything. From the brand strategy to 3D animation, ad creatives and social content to the website experience - we overhauled it all!
03/ THE SOLUTION
We built the new Ucraft identity around a single core idea: motion. At its heart is the circle - a shape that evolves, adapts, and moves forward, just like the creators Ucraft empowers. It’s the foundation of a brand system designed to be bold, expressive, and endlessly flexible.
The rebrand wasn’t just visual - it was strategic. We developed a full brand story and identity system that captured Ucraft’s energy and ambition. From a confident new logo rooted in fluid movement, to a visual language built around adaptability and clarity, every detail reflected the spirit of Ucraft Next.
We redesigned the website, so it feels as dynamic as the platform itself - clean, product-first, and powerful in tone. Custom 3D assets and animations added texture and dimension, visually mirroring the Ucraft Next experience.
Beyond the site, we created a full visual toolkit - from scalable social media and bold ad creatives to polished email campaigns and blog visuals. We even made booth designs that helped Ucraft make a loud statement on the global stage.
To tie it all together, we crafted a comprehensive brandbook that captured the entire system: from tone of voice and typography to color, motion, and the philosophy behind the mark.
A full creative engine, built to scale - and built to move.
04/ THE LOOK
05/ THE RESULT
A bold new identity system that brought clarity, motion, and confidence to the brand.
Visual Upgrade
Cohesive visuals across web, social, email, and events for a polished digital footprint.
Brand Presence
Website UX, CTAs, and structure drove strategic conversions and leads.
Lead Magnet
Email campaigns saw higher open rates and increased click-throughs.
Email Impact
Social media strategy increased engagement and brand reach by 70%.
Social Spark
Booth designs that turned heads and aligned perfectly with the bold new brand.
Event Ready
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05/ THE RESULT
Visual Upgrade
A bold new identity system that brought clarity, motion, and confidence to the brand.
Brand Presence
Cohesive visuals across web, social, email, and events for a polished digital footprint.
Lead Magnet
Website UX, CTAs, and structure drove strategic conversions and leads.
Email Impact
Email campaigns saw higher open rates and increased click-throughs.
Social Spark
Social media strategy increased engagement and brand reach by 70%.
Event Ready
Booth designs that turned heads and aligned perfectly with the bold new brand.
06/ THE RECAP
One vision, one brand, endless motion - Ucraft evolved into more than a website builder. It became a movement. Our design-driven approach crafted a visual language that flows across every channel, creating a seamless, bold, and immersive experience. From the first click to the latest update, Ucraft Next invites creators to push boundaries and build without limits. This rebrand isn’t just about looking new - it’s about leading forward.
Ucraft didn’t follow trends - it set them, redefining what a brand can be.
